Annette Safstrom is a senior consultant, speaker, and trainer with Ministry Architects and has served in children’s ministry for over thirty years, including as director of a rapidly growing children’s ministry in Texas. She speaks at a variety of children's ministry events, including the Children's Pastors Conference and Group's KidMin Conference.

After graduating from Bible college with a certification in children's ministry, Annette earned a bachelor's degree in psychology from Texas A&M University and a master's in research psychology from Southern Methodist University. She and her husband, Kevin, have two children.