Money is the key to happiness.
Work hard, play hard.
Look out for number one.
Popular culture is full of phrases like these, telling us the best way to live, the right things to buy, the right body shape to have, the right people to hang out with. These messages are everywhere we look, 24 hours a day.
But what if there was another way to live? What if we chose to live differently: to stand against injustice, to live life for more than just ourselves, to dare to be unpopular?
Guvna B is rebelling against the status quo, and he's calling you to join him. It's time to flip the script, to demonstrate another way to live, to find freedom in going against the grain. It's time for unpopular culture to take the stage.
"Guvna B has an amazing way with words and always has as an artist, so to have his brilliant, wise words in print is a must-have for anyone who needs positivity in their life."
"This book will inspire you and bring clarity about what your purpose is. No matter which path you choose, Guvna B encourages you to be a light and shine wherever you go."
"Guvna B is a creative, credible and courageous voice to Millennials. I've seen him speak to huge crowds on stage through his music, and I've seen him speak off the stage, just as powerfully, into the lives of young people. Through the pages of this brilliant new book, he'll speak directly to you—telling you his story and encouraging you in yours. Unpopular Culture will help to refresh your world view, renew your mind—and cheer you on as you live with purpose and passion for Christ."
"I love this book. I love it because the writing carries weight from Isaac's real-life experiences. . . . He does what he does for the broken teenager rather than the fame, popularity or credit. You will enjoy this book; it's raw, real and relevant to today's culture."